Book Marketing Assessment
Ideal for authors who want to reach more readers and sell more books.
Marketing is a crucial part of any successful book. If your book isn’t selling or you want to increase your exposure or just want to learn what strategies go into a successful marketing campaign, purchase the assessment today.
Our Marketing Assessment includes:
– Researching how your book is currently positioned both online and throughout the book industry. We carefully organize this information, add tips and suggestions on how to improve your positioning, gain more customers and penetrate new markets.
– Evaluating your metadata and browse categories making sure your book is in the best categories, and that your synopsis and author bio are well written with SEO in mind.
– Evaluating your social media platforms for relevancy, brand, set up and content. We will help you use social media to gain organic followers and promote your message and book.
– Seeing how your name, book title and ISBN appear through online searches. We will then make recommendations on how to increase visibility for all three.
– Listing out all of the traditional marketing strategies that you should be using and the best ways to capture local media attention.
– Summarizing our findings in an organized document that can be used as your roadmap to marketing success.
– Discussing our findings and answering questions during an optional 20-minute phone conversation.
– Leaving you with a complimentary book marketing calendar to help keep you organized throughout your book marketing journey.
Got a question? Get your answers
Here are several frequently asked questions along with our answers. We hope this gives you a flavor of who we are and how we work.
01. Who is Stress Free Book Marketing?
Stress Free Book Marketing was founded by Rick and Lori Lite to guide authors through the often overwhelming process of self-publishing and book marketing. Since 2003, they’ve built a deep well of knowledge and experience by publishing both traditionally and independently, and by creating a proven marketing and distribution program that helped their own books succeed.
Rick and Lori believe every author deserves creative ownership and control from the words on the page, to the design, printing, marketing, and ultimately, how they get paid. Their mission is simple: to give writers the tools, strategies, and support they need to publish with confidence and market their work effectively.
02. What makes you different than others?
What makes us different is that we combine the guidance of a traditional publisher with the freedom of self-publishing. Authors keep full creative control, retain all rights, and earn all revenue, while we handle the heavy lifting. We will handle every aspect of the self-publishing process, setting you up for success.
Unlike most publishers, we also provide custom marketing services, using the same proven strategies we built for our own successful publishing company. At every step, we focus on what’s best for the author, with clear communication, respect, and a genuine partnership. It’s rare to find an experienced publisher who has expertise in marketing and promotion.
03. Why should I trust you?
Since launching Stress Free Kids in 2003, we’ve worked with hundreds of vendors, bookstores, organizations, and thousands of readers. Our focus has always been on creating quality books and offering reliable service at fair pricing, a commitment reflected in the positive reviews our titles receive and our 100% customer satisfaction record across many services.
We are endorsed by dozens of industry professionals, editing and ghost-writing organizations, as well as IngramSpark under their Professional services page. We encourage potential clients to read our About page or Google Lori Lite.
04. Are your packages priced competitively?
Our package prices for both self-publishing and marketing services are extremely competitive and offer a tremendous amount of value to the author. We know how much effort goes into making a book successful and our goal is to deliver on that effort. All of our services are carefully crafted and detailed in writing, so the author knows what type of services they will be getting.
05. Can I just post on social media to sell my book?
Not one single strategy will deliver the results you deserve. Successful marketing programs consist of many strategies implemented and worked over a long time. Stress Free Book Marketing uses a combination of traditional and current strategies to help authors reach their goals. The results speak for themselves.
06. Can you help me set up proper distribution for my book?
Experience has taught us that selling books online takes a lot of hard work, knowledge, experience and the right skills. Throughout the years we learned how to create effective book descriptions, author biographies, proper keywords and other content that takes advantage of online algorithms. If you set your book up correctly and validate the writing with customer reviews and then promote it efficiently, you will sell books consistently.
Online selling is just one avenue for book sales. There are dozens of other ways to sell your book, and we will work with you to penetrate every channel of distribution that makes sense. We will leverage our relationships with book wholesalers, resellers, specialty stores, organizations, and bookstores to introduce your title to them.
Many clients tell us that we are "The Voice Above the Noise"
Much of what is commonly shared may not suit your unique situation or may be inaccurate altogether. By filtering out the noise and providing clear guidance, grounded in proven industry practices, we help you stay focused on the most effective methods to publish and market your book and achieve your objectives. Let’s start with a conversation.
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